Iron Guy ( is a campaign site for Hyundai Motor UK Ltd.

What are Cookies?

Iron Guy on behalf of Hyundai Motor UK Ltd use Cookies and similar technologies, such as tags and pixels on our websites, which for the purpose of this policy will all fall under the umbrella term of “Cookies”.

For the purpose of this policy, where the word “we” or “our” is stated – this refers to Iron Guy on behalf of Hyundai Motor UK Ltd only.

For the purpose of this policy, where the words “our websites” are stated – this refers to any website using the (  URL.

Cookies are used to personalise and improve your customer experience when you visit our websites. This section provides more information about Cookies, including how we use them and how you can exercise your choices about our use of Cookies.

Cookies are very small files that are stored on your computer when you visit some websites. We often use Cookies to make our websites easier for you to use. We do not store personal data within our Cookies and endeavour at all times to maintain your privacy.

When you consent to Cookies on our websites, these may be used to do the following:

Allow and improve the way our websites work – Functionality

Without some functionality Cookies our websites simply wouldn’t work. Other Cookies allow us to improve the efficiency of our websites by making some tasks easier. For example, saving certain information when you have a clicked a back button.

Improve the performance of our websites – Performance and personalisation

Cookies can help us to understand how our websites are being used. For example, by anonymously tracking user visits, tracking page load times or highlighting pages which aren’t loading at all. This means we can improve user journeys across our websites and personalise your experience, giving you the relevant content at the right time. Also, they allow us to introduce relevant information to you at a time that’s right during your visit.

Deliver relevant adverts on other websites and social media – Online advertising

We use Cookies to help us deliver online advertising that we believe is most relevant to you on our websites and using social media. Cookies used for this purpose are often placed on our websites by specialist organisations.

These Cookies may collect information about your behaviour on our websites and serve you relevant advertisements on other organisations websites or within paid search results.

Measuring the effectiveness of our marketing communications, including online advertising

Cookies can tell us if you have seen a specific advert, and how long it has been since you have seen it. They may also tell us if you have opened one of our emails. This information allows us to measure the effectiveness of our advertising campaigns and control the number of times you are shown an advert or sent an email.

Third parties operating through our websites

Our key partners are listed below with information about the services they provide to us. This list is not exhaustive, some Cookies may not be used on every Hyundai website and some Cookies are replicated across more than one Hyundai website. We have categorised these Cookies under three headings: Performance and personalisationFunctionality and Online advertising. Each Cookie features a description of its use.


Controlling and deleting Cookies

If you would like to change how your browser uses Cookies, including blocking or deleting Cookies from Hyundai Motor UK websites you can do so by changing your browser settings.

To control Cookies, most browsers allow you to either accept or reject all Cookies, only accept certain types of Cookies, or prompt you every time a site wishes to save a cookie. It’s easy to delete Cookies that are already saved on your device by a browser.

The processes for controlling and deleting Cookies vary depending on which browser you use. To find out how to do so with a particular browser, you can visit

If you don’t wish to enable Cookies on your computer, this will mean that your experience of using our website site will be impaired – as some of the Cookies help us to identify and resolve errors for example, or determine relevant related products to show you when you’re browsing.

Cookie Type Cookie Duration Description
3rd Party _ga 2 years The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
3rd Party _ga_P2C338WG6T 2 years Same as above.
3rd Party _gid 1 day Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website’s performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
Necessary moove_gdpr_popup 1year Records the setting of the Cookie Control message.